About Elaine's

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Elaine’s is an emerging fashion brand rooted in the belief that getting dressed is an art form—an intimate, expressive ritual that deserves intention, creativity, and beauty. Founded by designer Melanie Maclin and based in Southern California, Elaine’s celebrates craftsmanship, individuality, and the timeless elegance of dressing with purpose.

As an emerging designer, Melanie created Elaine’s to offer more than just clothing—she seeks to revive the grace and excitement of personal style. Every piece is thoughtfully designed with a nod to the past and a love for refined detail, while remaining wearable, modern, and effortlessly feminine.

Elaine’s embraces slow fashion principles, aiming to create garments that feel personal, special, and built to be cherished. Whether it’s a dramatic silhouette, a romantic fabric choice, or a subtle touch of nostalgia, the goal is always the same: to help you fall in love with the process of getting dressed again.